SGSecure / Ministry of Home Affairs / Singapore / 2024Film · Digital & Tech · Social
What Is Your Role? Interactive Films.
Interactive SGSecure films for Singapore's counter-terrorism awareness work.
- Brand
- SGSecure / Ministry of Home Affairs
- Agency
- VML Singapore
- Market
- Singapore
- Region
- Global
- Year
- 2024
The challenge
Misinformation and radicalisation can amplify terrorism risk.
The idea
Choose-your-own-journey films show the consequences of positive and negative choices.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- SGSecure / Ministry of Home Affairs
- chief creative officer
- Mateusz Mroszczak
- director
- Tanya Kneale


