Australian Government / Australia / 2023Film · Social · Digital & Tech
One Talk at a Time.
The Australian Government encouraged adults to start conversations that help protect children from sexual abuse.
- Brand
- Australian Government
- Agency
- BMF
- Market
- Australia
- Region
- Global
- Year
- 2023
The challenge
Adults lacked confidence starting conversations that could prevent abuse.
The idea
TV, cinema, radio, social, and digital made preventative conversations a practical collective safety intervention in Australia.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Australian Government
- production
- Finch
