Public Hygiene Council / Singapore / 2021Film
Together, We’re Better Without Litter.
Singapore’s Public Hygiene Council used music to encourage people to dispose of litter properly.
- Brand
- Public Hygiene Council
- Market
- Singapore
- Region
- Global
- Year
- 2021
The challenge
Move Singapore anti-littering beyond stern public shaming
The idea
A hopeful music video shows Singaporeans of different ages and races disposing trash together.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Public Hygiene Council
- director
- Kenny Ong
