Otrivin / India / 2023Design & Packaging
Pollution Capture Pencils.
Otrivin showed how captured classroom air pollution could become pencils while supporting cleaner school air.
- Brand
- Otrivin
- Market
- India
- Region
- Global
- Year
- 2023
The challenge
Bengaluru schoolchildren breathed toxic air in already under-resourced learning environments.
The idea
Captured school air pollution was mixed with graphite to create pencils, making the air-quality problem tangible to students.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Otrivin
- illustration
- Gautam Dutta
