ACKO / India / 2021Digital & Tech
StreetEye.
ACKO supported a motorcycle-mounted device designed to map and detect potholes.
- Brand
- ACKO
- Agency
- Leo Burnett India
- Market
- India
- Region
- Global
- Year
- 2021
The challenge
Reduce pothole accidents for Indian motorbike riders
The idea
A proposed motorcycle-mounted device uses stereo cameras to detect submerged potholes and map road hazards in real time.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- ACKO
- CEO/CCO
- Rajdeepak Das


