guardian Malaysia / Malaysia / 2026Film · Social
Stay ONG in Health and Radiance.
Guardian uses micro-dramas to redefine fortune as family wellbeing.
- Brand
- guardian Malaysia
- Market
- Malaysia
- Region
- Global
- Year
- 2026
The challenge
Generations define Chinese New Year prosperity differently.
The idea
Follow the Ong family through five short episodes as material fortune gives way to health.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- guardian Malaysia
- Production
- Restless Production
