GWM Middle East / Middle East / 2026Film · Social
Ramadan With GWM.
GWM's Ramadan film follows family members travelling separately to meet for iftar.
- Brand
- GWM Middle East
- Market
- Middle East
- Region
- MENA
- Year
- 2026
The challenge
Connect GWM's range of vehicles with family life and the shared moments of Ramadan across the Middle East.
The idea
Different family members make their way through the city in different GWM vehicles, each journey converging at a restaurant where they will break their fast together.
Case study source: Campaign Middle East Source ↗
Credits
- Client
- GWM Middle East
- PR agency
- Aark Marketing LLC
- Sales and marketing director, GWM Middle East
- Sunny Bhat
