Noatum Maritime.
A CGI brand film for Noatum Maritime, the AD Ports Group business that took that name in December 2024, sweeping across its fleet at sea.
- Brand
- Noatum Maritime
- Agency
- Action Media Production
- Market
- UAE
- Region
- GCC
The challenge
In December 2024 AD Ports Group merged the maritime unit of Noatum Group into SAFEEN Group, 'which has been renamed as Noatum Maritime'. Action Media Production's entry describes the company as providing 'a first class maritime, global logistics and port terminals service'.
The idea
Action Media Production, an Abu Dhabi production company, rendered the fleet in CGI: vessels at sea, a yellow unmanned SAFEEN Group vessel, an underwater vehicle, ships in Noatum Maritime livery and a closing logo, according to the stills in the MUSE entry. AD Ports Group posted the film on its YouTube channel as 'Noatum Maritime: Redefining Global Maritime Solutions'.
Case study source: MUSE Creative Awards Source ↗
Awards
- MUSE Creative Awards 2025Branded Content - TransportationPlatinum
Credits
- Production
- Action Media Production
- Creative art director
- Ayman Ahmed
- Art director
- Nurzhamal
