Nissan / UAEEvents & Sponsorship · Experiential
Nissan CarJitsu.
To prove Magnite's cabin space, pro grapplers fought live CarJitsu matches inside the car before a 10,000-seat sold-out arena, later streamed on Prime Video.
- Brand
- Nissan
- Agency
- TBWA\RAAD
- Market
- UAE
- Region
- GCC
Results
- 17M organic views in first week, no paid seeding
Case study source: TBWA\RAAD Source ↗
