Sheridan Australia / Australia / 2021Film
Never Felt Better.
Sheridan paired dancers and rain to bring its towel range to life.
- Brand
- Sheridan Australia
- Agency
- Fabric\TBWA Sydney
- Market
- Australia
- Region
- Global
- Year
- 2021
The challenge
Towels needed distinctive proof of strength and durability
The idea
Australian dancers perform beneath rain to demonstrate Sheridan towels' strength and durability
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Sheridan Australia
- Director
- Dylan Duclos


