IKEA / UAEExperiential · PR Stunts
Nap Delivery.
A delivery-style stunt brought demos of IKEA's new bedroom range to people at the moments they felt sleepy, instead of asking them to visit a store.
- Brand
- IKEA
- Agency
- Memac Ogilvy
- Market
- UAE
- Region
- GCC
Case study source: Memac Ogilvy Source ↗
