Skechers / Singapore; Punggol Digital District / 2025Digital & Tech · Retail & Shopper · Experiential
Luna.
AI retail assistant gives style advice in-store and via Telegram.
- Brand
- Skechers
- Agency
- We Are Social Singapore
- Market
- Singapore; Punggol Digital District
- Region
- Global
- Year
- 2025
The challenge
Make store discovery more useful and personalized.
The idea
Speech-to-speech AI recommends looks from available stock.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Skechers
- innovation director
- Manolis Perrakis
- creative director
- Rodrigo Mitma
- producer
- Sheena Lee
