Liva Insurance / Oman / 2024Film · Digital & Tech
Liva Turns One.
Liva marked its first anniversary as a unified insurance brand with a candy-themed film.
- Brand
- Liva Insurance
- Agency
- Oliver Oman
- Market
- Oman
- Region
- GCC
- Year
- 2024
The challenge
Celebrate the first year of a brand formed from Al Ahlia and National Life and General Insurance.
The idea
A colourful, candy-inspired treatment connects an anniversary celebration with the brand's promise of protection and peace of mind.
Case study source: Ads of the World Source ↗
Credits
- Brand
- Liva Insurance
- Production
- Luminosity Productions
- Creative lead
- Allen Thomas
- Brand director
- Bader Al Lawati
- Film director
- Firas


