Thu, Oct 29
KFC / Malaysia / 2020Social · Film

KFC You Soon.

KFC Malaysia welcomed customers back with a playlist and a dedication video.

Brand
KFC
Market
Malaysia
Region
Global
Year
2020

The challenge

Reopening Malaysian restaurants needed a warmer welcome

The idea

An 86-track playlist and dedication video serenaded customers back to KFC dine-in stores

Case study source: Branding in Asia Source ↗

Credits

Brand
KFC
film director
Quek Shio Chuan

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