Purina Supercoat / Australia / 2025Film
Keep Them Super.
Dog moments celebrate what makes Australian pets special.
- Brand
- Purina Supercoat
- Agency
- Ogilvy Sydney
- Market
- Australia
- Region
- Global
- Year
- 2025
The challenge
Dog owners may overlook ordinary moments that reveal each pet's personality.
The idea
Pair real dogs and owners in candid vignettes celebrating quirky, loving everyday behaviors.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Purina Supercoat
- Group Creative Director, Ogilvy
- Andrew Hankin
- Director, Revolver
- Gabriel Gasparinatos
