Kawai Pianos / Australia, US and Europe / 2025Film · Social · Experiential
Instrumental to Life.
Global platform follows three pianists across life stages.
- Brand
- Kawai Pianos
- Market
- Australia, US and Europe
- Region
- Global
- Year
- 2025
The challenge
Show why piano still matters to modern players.
The idea
Real-player stories combine with films and a NAMM experience.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Kawai Pianos
- director
- Gabriel Gasparinatos
- score
- Elliott Wheeler


