Unacademy / India / 2021Film
Failure Fuels the Greats.
Unacademy used moments from Sachin Tendulkar’s career to reframe failure as part of learning.
- Brand
- Unacademy
- Agency
- Lowe Lintas Bangalore
- Market
- India
- Region
- Global
- Year
- 2021
The challenge
Failure stories needed reframing as motivation for learners
The idea
Sachin Tendulkar career highlights show setbacks becoming lessons that inspire Indian learners toward success
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Unacademy
- Director
- Abhinay Deo
