Sat, Oct 17
SNK / The Ring / United Kingdom, United States / 2025Film · OOH · Experiential · Events & Sponsorship

Eubank vs Benn x Fatal Fury: City of the Wolves.

Tied SNK's Fatal Fury relaunch to Eubank Jr vs Benn: a film where KSI and Speed pull the boxers into the game, live gameplay on Times Square and Piccadilly screens, and an in-stadium takeover.

Brand
SNK / The Ring
Agency
BigTime
Market
United Kingdom, United States
Region
Global
Year
2025

Results

  • 60,000 people in the stadium, plus a home broadcast audience

Case study source: BigTime Source ↗

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