Kia / Zambia / 2025Film · Experiential
Cycle of Life: Seeds of Change.
Kia's second Cycle of Life chapter links banana-stem biofabrication with community learning in Zambia.
- Brand
- Kia
- Agency
- INNOCEAN MEA
- Market
- Zambia
- Region
- Global
- Year
- 2025
The challenge
Extend a sustainability platform from food-waste awareness into circular materials and practical learning.
The idea
Turn banana stems left after harvest into bio-based materials in Zambia, linking farm-to-fabric thinking with more sustainable mobility. Films document biofabrication and community training with the African Education Programme, building on the Kia Garden's earlier food-waste phase.
Case study source: INNOCEAN MEA Source ↗
Credits
- Brand
- Kia
- Production
- electriclime°
- Director
- Kaley Emerson
- Producer
- Lana Abu Risheh
- Director of photography
- Devid Fichera
- Project partner
- The Waste Lab
- Community and training partner
- African Education Programme
