Tide / United States / 2025Film · PR Stunts
Collateral Stain Stories.
Tide Oxi Boost demo using Marvel characters turned into action figures to show the product cleaning big messes, with a red-carpet premiere.
- Brand
- Tide
- Agency
- Saatchi & Saatchi
- Market
- United States
- Region
- Global
- Year
- 2025

Results
- 417M engagements
Case study source: Saatchi & Saatchi Source ↗


