Sat, Oct 17
Etihad / UAEFilm

Black Friday Escape.

Invited people to skip Black Friday overconsumption and choose experiences over things by travelling instead.

Brand
Etihad
Market
UAE
Region
GCC

Results

  • Agency states it broke airline records and delivered its most profitable year (no figures)

Case study source: IMPACT BBDO Source ↗

Related work.

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