Starbucks / United Arab Emirates / Saudi Arabia / Kuwait / 2025Film · Social · OOH
Original Knows Original.
Starbucks celebrated the individuality of its customers in a regional campaign adapted for three Gulf markets.
- Brand
- Starbucks
- Agency
- IMPACT BBDO
- Market
- United Arab Emirates / Saudi Arabia / Kuwait
- Region
- GCC
- Year
- 2025
The challenge
Reinforce Starbucks as a welcoming place for different tastes and forms of self-expression.
The idea
A film and social content celebrate customers' individual styles and personal coffee choices, supported by outdoor, in-store and locally adapted creative.
Case study source: Campaign Middle East Source ↗
Credits
- Brand
- Starbucks
- Production partners
- Wonderful Productions; Where Is This
