PUMA / Saudi Arabia / 2022Film · Social · Digital & Tech
With You Everywhere.
PUMA introduced its Saudi online store with a campaign made with local athletes and creative talent.
- Brand
- PUMA
- Agency
- Hrmny
- Market
- Saudi Arabia
- Region
- Saudi Arabia
- Year
- 2022
The challenge
Announce PUMA's digital presence in Saudi Arabia to a generation of online shoppers.
The idea
A film and imagery feature Saudi athletes, models and creatives across local settings, bringing the brand's sports and lifestyle ranges into their world.
Case study source: Campaign Middle East Source ↗
Credits
- Brand
- PUMA
- Creative agency
- Hrmny
- Production
- Nebras Films
- Director
- Mohammed Hammad
- Producer
- Saad Abutaily
