Sat, Oct 17
Vodafone Egypt / EgyptSocial · Film

We're Going to Pharaoh-up Football.

Vodafone Egypt celebrated the national team's World Cup qualification by turning 'pharaoh' into a slang verb, with comedian Mostafa Gharib and Mohamed Salah.

Brand
Vodafone Egypt
Agency
VML
Market
Egypt
Region
MENA

Results

  • Over 9M Instagram views on day one

Case study source: VML Source ↗

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