Thu, Oct 29
Nespresso / Global (including UAE rollout) / 2026Film · Social

Vertuo World.

Nespresso invited audiences into new coffee worlds with Dua Lipa and a cameo from George Clooney.

Brand
Nespresso
Market
Global (including UAE rollout)
Region
Global
Year
2026

The challenge

The brand wanted to make its familiar coffee ritual feel adventurous and culturally relevant.

The idea

Dua Lipa explores contrasting worlds through different coffees and borrows George Clooney’s familiar sign-off. The global campaign launched in April 2026, with its UAE rollout in September.

Case study source: Campaign Middle East Source ↗

Credits

Brand
Nespresso
Production and post-production
WPP Production
Talent
Dua Lipa; George Clooney

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