Jindal Shadeed / Oman / 2022Film · OOH
The Steel of Oman.
Jindal Shadeed celebrated Omani people, landscapes and football culture in a film for the World Cup period.
- Brand
- Jindal Shadeed
- Agency
- Wieden+Kennedy India
- Market
- Oman
- Region
- GCC
- Year
- 2022
The challenge
Oman's culture and people were little known beyond the country.
The idea
A three-minute World Cup film travels Omani landscapes, football traditions and portraits of citizens as national strength.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Jindal Shadeed
- director
- Sanju Ayappa
- artist
- Hassan Hajjaj
