Galaxy / India / 2025Film · Social
Take Pleasure.
Galaxy pairs a creamier relaunch with Indian self-indulgence.
- Brand
- Galaxy
- Agency
- DDB Tribal
- Market
- India
- Region
- Global
- Year
- 2025
The challenge
Reframe everyday indulgence as confidence for Indian women.
The idea
Films portray women choosing personal pleasure and celebrating an updated Galaxy experience.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Galaxy
- Featured talent
- Mrunal Thakur
- Chief Marketing Officer
- Nikhil Rao
- Chief Creative Officer
- Rahul Mathew


