Qatar Airways / Qatar / Global / 2026Digital & Tech · Experiential · Social · Promo
QVerse Island.
Qatar Airways brought a reimagined Doha and Hamad International Airport into Fortnite.
- Brand
- Qatar Airways
- Agency
- Not credited in source
- Market
- Qatar / Global
- Region
- Global
- Year
- 2026
The challenge
Reach young travellers and gamers in an interactive environment before they start planning a trip.
The idea
Players explore a virtual city guided by the airline's digital cabin crew character Sama, complete challenges and search for golden tickets offering a chance to win travel rewards.
Case study source: Qatar Airways Source ↗
Credits
- Brand
- Qatar Airways
- Platform
- Fortnite
