stc Bahrain / Bahrain / 2024Digital & Tech · Design & Packaging
Numbers Matter.
stc Bahrain made memorable numbers the focus of a campaign for premium mobile numbers.
- Brand
- stc Bahrain
- Agency
- Memac Ogilvy
- Market
- Bahrain
- Region
- GCC
- Year
- 2024
The challenge
Find a way to promote premium mobile numbers in a crowded postpaid market.
The idea
Visuals draw on recognisable numbers from sport, road signs and other local references to make the case that some numbers have meaning beyond their digits.
Case study source: Ads of the World Source ↗
Credits
- Brand
- stc Bahrain
- Creative director
- Georges Serhan
