Sat, Oct 17
Almarai / Saudi ArabiaFilm · Digital & Tech

Non-Sponsored Sponsorship of Ramadan.

Almarai used 500+ tailored online videos for 25+ products to reach people streaming Ramadan shows online instead of buying traditional TV sponsorship.

Brand
Almarai
Agency
VML
Market
Saudi Arabia
Region
Saudi Arabia

Results

  • Volume sales up 5.8% versus the previous Ramadan

Case study source: VML Source ↗

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