Almarai / Saudi ArabiaFilm · Digital & Tech
Non-Sponsored Sponsorship of Ramadan.
Almarai used 500+ tailored online videos for 25+ products to reach people streaming Ramadan shows online instead of buying traditional TV sponsorship.
- Brand
- Almarai
- Agency
- VML
- Market
- Saudi Arabia
- Region
- Saudi Arabia
Results
- Volume sales up 5.8% versus the previous Ramadan
Case study source: VML Source ↗



