Rebound / Saudi Arabia / 2024Film · Social
Never Bound.
Rebound's film series follows athletes in training to celebrate the everyday challenges they overcome.
- Brand
- Rebound
- Agency
- NQLA Studio
- Market
- Saudi Arabia
- Region
- Saudi Arabia
- Year
- 2024
The challenge
Build awareness of a sportswear brand through the determination and personal progress of athletes.
The idea
NQLA Studio filmed close-up portraits of athletes at work, turning small, hard-won improvements into a series about striving to become better.
Case study source: Ads of the World / NQLA Studio Source ↗
Credits
- Brand
- Rebound
- Creative agency
- NQLA Studio
- Director
- Ibrahim Albkeri
- Creative directors
- Nawaf Almubarak and Abdulmalik Alzahrani
- Production
- Hi Production
- Director of photography
- Fawzi Darwish
- Post-production
- LastPhase
