METER Group / عالمي / 2019التصميم والتغليف · بين الشركات (B2B)
Made in Fukushima.
A book made with rice straw from Fukushima connected the material itself with research about the region’s recovery.
- العلامة التجارية
- METER Group
- الوكالة
- Serviceplan
- السوق
- عالمي
- المنطقة
- عالمي
- السنة
- 2019
التحدي
METER wanted to make complex environmental research understandable and address the stigma attached to produce from Fukushima.
الفكرة
Rice straw from fields treated through a decontamination project was made into paper for a book. Photography, interviews, reports and data visualisations brought together farmers’ experiences and the research behind the project, giving readers a physical way into the subject.
مصدر دراسة الحالة: House of Communication المصدر ↖
الجوائز
- Cresta Awards 2020Brand Purposeذهبية
- Cresta Awards 2020Print Design – Brochure/Publicationذهبية
- Cresta Awards 2020Print Design – Art Direction (any category)ذهبية
- Cresta Awards 2020B2B – Direct (any medium)فضية
- Clio Awards 2019Clio Awards / Design / Publishing & Printed Materialsذهبية
فريق العمل
- العلامة التجارية
- METER Group
- Research Partner
- Dr. Masaru Mizoguchi, University of Tokyo
- Project Partner
- Fukushima Saisei
