Halls/Mondelez International (Thailand) / Thailand / 2021Film · Social · Digital & Tech · Retail & Shopper · Promo
HALLS Breath of Thailand.
Halls pairs Thai flavors with destinations
- Brand
- Halls/Mondelez International (Thailand)
- Agency
- Ogilvy Thailand
- Market
- Thailand
- Region
- Global
- Year
- 2021
The challenge
Revive Thai tourism by giving confined audiences fresh-air inspiration during health crises.
The idea
Halls flavors mapped to 100 fresher-air destinations, supported by geo-targeted creative, microsite content, social, POSM, and promotions.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Halls/Mondelez International (Thailand)
- production
- Hogarth Worldwide (Thailand)
- development
- MediaMonks
