Vodafone / Ireland / 2022Film
GigaHome.
Vodafone connected its promise of dependable home internet with a story about a family adjusting to change.
- Brand
- Vodafone
- Agency
- Grey London
- Market
- Ireland
- Region
- Global
- Year
- 2022
The challenge
Irish families need dependable home connectivity amid divorce and emotional distance.
The idea
A divorced Irish family mirrors GigaHome's reliability promise, showing dependable connection as emotional support across changing households.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Vodafone
- director
- James Rouse
- DOP
- Mark Wolf
