LICRA / France / 2021Film
Faces of Fear.
LICRA and Publicis Conseil used changing faces to examine fear and racism.
- Brand
- LICRA
- Agency
- Publicis Conseil
- Market
- France
- Region
- Global
- Year
- 2021
The challenge
Racism's changing forms needed a visible underlying antagonist
The idea
Deepfake faces morph to show fear changing appearance while racism manipulates people and divides communities
Case study source: Branding in Asia Source ↗
Awards
- Clio Awards 2022Clio Awards / Film Craft / CopywritingBronze
- Clio Awards 2022Clio Awards / Film Craft / CinematographyBronze
Credits
- Brand
- LICRA
- Director
- Akim Laouar
