Greater Bank · Australia · 2026Film · Social · OOH
Do Big Things.
Talking household objects introduce Greater Bank's new platform, as reported by Campaign Brief.
- Brand
- Greater Bank
- Agency
- It's Friday
- Market
- Australia
- Region
- Global
- Year
- 2026
Campaign images
The challenge
Connect a home-loan offer with the experiences and memories people value at home.
The idea
The launch gives possessions a voice to tell their owners' stories. Campaign Brief reports a rollout across broadcast, online video, outdoor, audio, digital and social under the message Bring Your Home to Life.
Case study source: Campaign Brief; corroborated by Mediaweek Source ↗
Credits
- Client
- Greater Bank
- Head of Brand and Marketing, NGM Group
- Kate Messenger
- Brand and Campaign Manager
- Rachel Hartnett
- Senior Marketing and Campaign Specialist
- Amy Bowd
- Chief Creative Officer
- Vince Lagana
- Production
- Scoundrel
- Director
- Scott Pickett
- Executive Producers
- Kate Gooden; Adrian Shapiro
- Producer
- Helen Morahan
- Director of Photography
- James Brown
- Casting
- Citizen Jane · Natalie Harvey
- Hero Props
- Simon Ingerson (Yippee Ki-Yay)
- Photography Production
- SamIAm
- Photographer
- Billy Plumber
- Stills Producer
- Will Mumford
- Retoucher
- Mark Sterne
- Post-production and VFX
- White Chocolate
- Sound
- Studio Tonic
- Music Composition
- Maya Petrovna
- Media
- Atomic 212
