Zoom Coffee / United Arab Emirates / 2025Film · Social
Brewed to Keep You Glued.
Zoom Coffee used comic films about fading attention to promote its Americano.
- Brand
- Zoom Coffee
- Agency
- C2 Communications
- Market
- United Arab Emirates
- Region
- GCC
- Year
- 2025
The challenge
Make Zoom Coffee memorable through familiar moments when people struggle to stay engaged.
The idea
Two short films play up the tedium of an overlong presentation and an enthusiastic storyteller, contrasting them with the reactions of people drinking Zoom Americano.
Case study source: Campaign Middle East Source ↗
Credits
- Brand
- Zoom Coffee
- Production
- Vibe Content Creators
- Director
- Ashish Varghese
- Executive creative director
- Zahir Mirza
