Aster Clinics / United Arab Emirates / 2024Experiential · Social · Events & Sponsorship
Aster Superpower Project.
Aster Clinics introduced six superhero characters to make health education engaging for children.
- Brand
- Aster Clinics
- Market
- United Arab Emirates
- Region
- GCC
- Year
- 2024
The challenge
Help children and parents engage with everyday healthy habits at the start of the school year.
The idea
Six characters personified hydration, dental care, movement, mental wellbeing, nutrition and hygiene. Clinics hosted superhero-themed workshops and offered educational materials and health assessments.
Case study source: Campaign Middle East Source ↗
Credits
- Brand
- Aster Clinics / Aster DM Healthcare
