October 2026 in KSA
Fashion & RetailFor marketers
Oct 15–20 · Riyadh
Riyadh Fashion Week.
PostponedUpdate: The organisers have postponed this fourth edition, planned for 15–20 October, to 2027. New dates have not been announced yet.
Saudi Arabia's flagship fashion week returns to the capital for six days of runway shows led by the Ministry of Culture's Fashion Commission. It puts homegrown Saudi designers alongside international houses in front of buyers, press, influencers and the style-conscious public.
What to expect
- Six days of shows, 15 to 20 October
- The 2025 edition ran more than 30 shows, opened by Vivienne Westwood and closed by Stella McCartney
Why it matters for marketers
A high-visibility moment for luxury, beauty and lifestyle brands to reach Saudi fashion influencers and press through partnerships and social content.
Also in October 2026.
The Sunday Brief