Volvo / United Arab Emirates / 2024Social
Your Go-To Safe Space.
Volvo presents the car as a place to pause and feel at ease.
- Brand
- Volvo
- Agency
- Memac Ogilvy
- Market
- United Arab Emirates
- Region
- GCC
- Year
- 2024
The challenge
Fast lifestyles leave people without accessible, calming spaces.
The idea
Turn quiet spots, scenic views and mindful moments in the car into a personal safe space.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Volvo / Trading Enterprises
- managing director
- Hadi Ballout
- creative director
- Moemen Metwally