Nike / عالمي / 2024الأفلام
Watch Where We’re Going.
Nike put the IOC Refugee Olympic Team’s sporting ability and ambitions at the centre of its story.
- العلامة التجارية
- Nike
- الوكالة
- Wieden+Kennedy Amsterdam
- السوق
- عالمي
- المنطقة
- عالمي
- السنة
- 2024
التحدي
Introduce refugee Olympians without reducing their identities to their displacement or past experiences.
الفكرة
Reframe the question of where athletes are from around their determination and where they are going. An anthem follows four team members through their sports, focusing on training, resilience and competitive ambition.
مصدر دراسة الحالة: Wieden+Kennedy Amsterdam المصدر ↖
فريق العمل
- العلامة التجارية
- Nike
- المخرج
- Vellas
- الإنتاج
- 100% Film and Photography
- Sound facility
- GCRS
- Featured athletes
- Cindy Ngamba / Mohammad Rashnonezhad / Eyeru Gebru / Perina Lokure Nakang
