Careem Pay / الإمارات / 2025الأفلام · التواصل الاجتماعي · الرقمي والتقنية
Vroooooosh. Ding.
Careem Pay gave international transfers a distinctive sonic identity as it expanded its remittance service.
- العلامة التجارية
- Careem Pay
- السوق
- الإمارات
- المنطقة
- الخليج
- السنة
- 2025
التحدي
Build awareness and encourage use of the service for sending money to more countries.
الفكرة
Two sound-led films used the rush of money moving and the ping of its arrival to make the speed and value of sending money abroad memorable across cinema, social, radio and digital channels.
مصدر دراسة الحالة: Campaign Middle East المصدر ↖
فريق العمل
- Brand and in-house creative
- Careem Pay / Careem Creative Studio
- الإنتاج
- Bigfoot Films
- الوكالة الإعلامية
- Team Red Dot
