Arabian Automobiles · Nissan · الإمارات · 2025بين الشركات (B2B) · التجارة الإبداعية · الرقمي والتقنية
URVENTURES.
Arabian Automobiles and Nissan offered vehicles to early-stage UAE businesses in exchange for a stake in their future growth.
- العلامة التجارية
- Arabian Automobiles · Nissan
- الوكالة
- TBWA\RAAD
- السوق
- الإمارات
- المنطقة
- الخليج
- السنة
- 2025
التحدي
Address a financing and mobility barrier faced by early-stage businesses while finding a new way for an automotive dealer to support the startup community.
الفكرة
URVENTURES turned Nissan URVANs into an investment: selected women-led startups received branded, equipped vehicles in exchange for future equity, supported by digital storytelling and entrepreneurship networks.
مصدر دراسة الحالة: TBWA\RAAD المصدر ↖
الجوائز
- 2025 MEPRA Awards — Bronze, Best Transportation & Logistics Campaign (source: https://campaignme.com/here-are-all-the-mepra-awards-2025-winners/)
فريق العمل
- العميل
- Arabian Automobiles Company
- العلامة التجارية
- Nissan
- الوكالة الإبداعية
- TBWA\RAAD
