Comic Odyssey / Philippines / 2020PR Stunts · Retail & Shopper
#SuitsForHeroes.
Comic Odyssey and partners raised money for protective equipment with help from comic artists.
- Brand
- Comic Odyssey
- Market
- Philippines
- Region
- Global
- Year
- 2020
The challenge
Frontliners needed protective equipment funding during pandemic
The idea
Comic Odyssey offered donor store credit and Filipino comic artists created tribute artwork to support fundraising for protective equipment.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Comic Odyssey
- Partners
- Filbar's; Planet X
