VisitBritain / السعودية / 2024الرقمي والتقنية · التواصل الاجتماعي
Spilling the Tea on GREAT Britain: Saudi Arabia.
VisitBritain promoted British destinations to Saudi travellers with Arabic-language digital content and an immersive Snapchat lens.
- العلامة التجارية
- VisitBritain
- السوق
- السعودية
- المنطقة
- السعودية
- السنة
- 2024
التحدي
Inspire people in Saudi Arabia to consider a trip to Britain and direct them to travel information in Arabic.
الفكرة
The Saudi phase of 'Spilling the Tea on GREAT Britain' combined Arabic digital and social advertising, a new Arabic website and a Snapchat lens with 180-degree views of British countryside and coast.
النتائج
- VisitBritain said the Saudi advertising phase was scheduled from 8 to 31 May 2024.
مصدر دراسة الحالة: Campaign Middle East المصدر ↖
فريق العمل
- العلامة التجارية
- VisitBritain
- المنصة
- Snapchat
