Petbarn + Greencross Vets / Australia / 2023Digital & Tech
PetWatch.
PetWatch makes local parasite-risk information visible to Australian pet owners.
- Brand
- Petbarn + Greencross Vets
- Agency
- Howatson+Company
- Market
- Australia
- Region
- Global
- Year
- 2023
The challenge
Make invisible parasite risks visible and actionable for Australian pet owners.
The idea
A live suburb heat map combines parasite data with a treatment finder, making prevention decisions immediate and locally relevant.
Case study source: Branding in Asia Source ↗
Credits
- Brand
- Petbarn + Greencross Vets
- CTO
- Hoàng Nguyen
- creative directors
- Jared Wicker/Elaine Li
