EntertainmentOct 21
Programme change
Saudi Arabia's largest mass-audience entertainment platform, offering sponsorship, activation and content opportunities for consumer brands of every kind.
THE EVENTS EDIT / KSA & THE GULF
Be where it happens.
The gatherings, stages and conversations worth making room for. Selected for marketers.
On our radar.
SELECTED FOR YOUR CALENDAR01 / Fashion & RetailCURRENT DATES
Oct 9–22
Direct access to affluent Saudi luxury buyers makes it a fit for premium partnerships in luxury, hospitality, automotive and private banking.
Riyadh & Jeddah
02 / SportCURRENT DATES
Oct 1 – Nov 7
Team and series sponsorship (Aramco Digital brands already back teams) offers a lower-cost entry into Saudi motorsport and youth-talent narratives.
Jeddah
Editorial illustration · not official event photography
Make room for what’s next.
December 2027Year
Month
Explore upcoming events or revisit past months. Crossed-out months have no listings yet.
COMING NEXT
BusinessDec 6–8
WHY IT’S ON OUR RADARThe company behind Cannes Lions and WARC is bringing its benchmarks, learning and networks to Riyadh, giving Saudi brands and agencies a home-market stage for sponsorship, training and networking in December 2027.
The Sunday Brief