Dubai Lynx · 2026
Every medal
- GoldBrand Experience & Activation – Sponsorship & Brand Partnerships
- GoldPR – Use of Events & Stunts
- GoldMedia – Use of Events & Stunts
- GoldEntertainment – Brand Partnerships, Sponsorships & Collaborations
- SilverBrand Experience & Activation – Live Brand Experience or Activation
- BronzeOutdoor – Live Advertising & Events
- BronzeMedia – Small-Scale Media
- BronzeEntertainment – Brand Partnerships, Sponsorships & Collaborations
At other shows
- Cannes Lions · 2025BronzePR – D02 USE OF EVENTS & STUNTS
The case study.
CD Leganés players wore the Testicular Cancer Society's logo on the crotch of their shorts in a LaLiga match against Barcelona, turning the one patch of kit no sponsor had touched into a reminder to check.
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