السبت، 17 أكتوبر

عالمي · LIONS

Cannes Lions.

النتائج.

الولايات المتحدة
CAPTION WITH INTENTION

ACADEMY OF MOTION PICTURE ARTS & SCIENCES - RAKISH - CHICAGO HEARING SOCIETY · FCB CHICAGO, Chicago

  • الجائزة الكبرى Digital Craft – A06 UX & JOURNEY DESIGN
  • الجائزة الكبرى Brand Experience & Activation – A05 MEDIA/ENTERTAINMENT
  • الجائزة الكبرى Design – B01 INCLUSIVE DESIGN
  • تيتانيوم Titanium – A01 TITANIUM
  • ذهبية Entertainment – E01 DIVERSITY & INCLUSION IN ENTERTAINMENT
  • ذهبية Digital Craft – D01 INNOVATIVE USE OF TECHNOLOGY
  • ذهبية Innovation – B04 SOCIETAL INNOVATION
  • فضية Entertainment – E06 CULTURAL ENGAGEMENT
  • فضية Brand Experience & Activation – E09 CULTURAL ENGAGEMENT
  • برونزية Brand Experience & Activation – E07 CORPORATE PURPOSE & SOCIAL RESPONSIBILITY
  • برونزية Creative B2B – A03 INNOVATIVE USE OF CONTENT
فرنسا
AXA - THREE WORDS

AXA · PUBLICIS CONSEIL, Paris

  • الجائزة الكبرى Creative Business Transformation – A01 TRANSFORMATIVE STRATEGY
  • الجائزة الكبرى Direct – F08 MARKET DISRUPTION
  • الجائزة الكبرى Titanium – A01 TITANIUM
  • ذهبية PR – A06 CONSUMER SERVICES/BUSINESS TO BUSINESS
  • ذهبية Creative Strategy – E01 PRODUCTS/SERVICES
  • فضية PR – D04 BRAND VOICE & STRATEGIC STORYTELLING
  • فضية Direct – F07 CORPORATE PURPOSE & SOCIAL RESPONSIBILITY
  • فضية Glass: The Lion for Change – A02 PRODUCT/SERVICE
  • فضية Creative Strategy – C05 CORPORATE PURPOSE & SOCIAL RESPONSIBILITY
  • برونزية Direct – A06 CONSUMER SERVICES/BUSINESS TO BUSINESS
الهند
LUCKY YATRA

INDIAN RAILWAYS · FCB INDIA, Mumbai

  • الجائزة الكبرى PR – A04 TRAVEL, LEISURE, RETAIL, RESTAURANTS & FAST-FOOD CHAINS
  • ذهبية Direct – F01 LOCAL BRAND
  • ذهبية Creative Business Transformation – D01 TARGETING, INSIGHTS & PERSONALISATION
  • ذهبية Brand Experience & Activation – C03 CUSTOMER ACQUISITION & RETENTION
  • ذهبية Creative Commerce – C04 CUSTOMER ACQUISITION & RETENTION
  • ذهبية Outdoor – E04 SOCIAL BEHAVIOUR
  • ذهبية PR – F01 LOCAL BRAND
  • فضية PR – F04 SOCIAL BEHAVIOUR
  • برونزية Outdoor – C06 TRANSIT
ألمانيا
PRICE PACKS

PENNY · SERVICEPLAN GERMANY, Munchen

  • الجائزة الكبرى Print & Publishing – D08 MARKET DISRUPTION
  • ذهبية Outdoor – E02 CHALLENGER BRAND
  • ذهبية Direct – E03 EXPERIENCE DESIGN
  • ذهبية Brand Experience & Activation – E08 MARKET DISRUPTION
  • فضية Brand Experience & Activation – E03 SINGLE-MARKET CAMPAIGN
  • فضية Creative Commerce – B06 RETAIL MEDIA
  • فضية Design – A09 DESIGN-DRIVEN EFFECTIVENESS
  • برونزية Direct – E04 LAUNCH/RELAUNCH
  • برونزية Design – A03 PACKAGING DESIGN
سنغافورة
VASELINE VERIFIED

UNILEVER · OGILVY, Singapore

  • الجائزة الكبرى Health & Wellness – A02 OTC APPLICATIONS
  • الجائزة الكبرى Social & Creator – C06 COMMUNITY BUILDING
  • تيتانيوم Titanium – A01 TITANIUM
  • ذهبية Media – A02 HEALTHCARE
  • فضية Social & Creator – A02 HEALTHCARE
  • فضية PR – B02 COMMUNITY MANAGEMENT
  • فضية Direct – D05 CO-CREATION & USER-GENERATED CONTENT
  • فضية Media – C01 AUDIENCE INSIGHTS
  • برونزية PR – B01 SOCIAL ENGAGEMENT
الولايات المتحدة
HAALAND PAYBACK TIME

CLASH OF CLANS · DAVID, New York

  • الجائزة الكبرى Entertainment Lions for Sport – D02 PARTNERSHIPS WITH SPORTS TALENT
  • ذهبية Entertainment – C01 AUDIENCE ENGAGEMENT/DISTRIBUTION STRATEGY
  • ذهبية PR – B06 INNOVATIVE USE OF INFLUENCERS/CREATORS
  • فضية Entertainment Lions for Sport – B03 ESPORTS & GAMING
  • فضية Brand Experience & Activation – A05 MEDIA/ENTERTAINMENT
  • برونزية Direct – C05 GAMING
  • برونزية Entertainment Lions for Gaming – D02 PARTNERSHIPS WITH GAMING TALENT
البرازيل
ONE SECOND ADS

BUDWEISER · AFRICA CREATIVE DDB, Sao Paulo

  • الجائزة الكبرى Radio & Audio – B01 USE OF MUSIC
  • ذهبية Radio & Audio – A06 AUDIO-LED CREATIVITY
  • فضية Direct – D03 USE OF SOCIAL PLATFORMS
  • فضية Social & Creator – D01 CONTENT PLACEMENT
  • برونزية Media – B10 USE OF SOCIAL PLATFORMS
  • برونزية Social & Creator – B06 INNOVATIVE ENGAGEMENT OF COMMUNITY
فرنسا
OLYMPIC GAMES OPENING CEREMONY PARIS 2024

PARIS 2024 · PANAME 24, Paris / AUDITOIRE, Paris / DOUBLE 2, Paris / HAVAS EVENTS, Paris / HAVAS PARIS, Paris / OBO, Paris

  • الجائزة الكبرى Outdoor – C04 LIVE ADVERTISING AND EVENTS
  • ذهبية Entertainment Lions for Sport – A02 BROADCAST/LIVE STREAMING
  • فضية Brand Experience & Activation – E07 CORPORATE PURPOSE & SOCIAL RESPONSIBILITY
  • فضية Entertainment – E01 DIVERSITY & INCLUSION IN ENTERTAINMENT
  • فضية Outdoor – E09 CULTURAL ENGAGEMENT
أستراليا
THE BEST PLACE IN THE WORLD TO HAVE HERPES

NEW ZEALAND HERPES FOUNDATION · FINCH, Sydney / MOTION SICKNESS, Auckland

  • الجائزة الكبرى للخير Grand Prix for Good – G01 GRAND PRIX FOR GOOD
  • ذهبية Film – F05 USE OF HUMOUR
  • ذهبية Health & Wellness – B02 NON-PROFIT/FOUNDATION-LED EDUCATION & AWARENESS
  • برونزية Sustainable Development Goals – A03 GOOD HEALTH AND WELL-BEING
الولايات المتحدة
DROPS OF HOPE

KIMBERLY-CLARK · FCB NEW YORK, New York

  • ذهبية Brand Experience & Activation – E07 CORPORATE PURPOSE & SOCIAL RESPONSIBILITY
  • ذهبية Brand Experience & Activation – A01 CONSUMER GOODS
  • فضية Brand Experience & Activation – C03 CUSTOMER ACQUISITION & RETENTION
  • فضية Creative Data – A03 DATA-DRIVEN CONSUMER PRODUCT
  • فضية Health & Wellness – B01 BRAND-LED EDUCATION & AWARENESS
  • فضية PR – F07 CORPORATE PURPOSE & SOCIAL RESPONSIBILITY
  • برونزية Health & Wellness – B01 BRAND-LED EDUCATION & AWARENESS
  • برونزية Innovation – A01 EARLY-STAGE TECHNOLOGY
المكسيك
GULF OF MEXICO (BAR)

TECATE · LEPUB, Mexico City

  • ذهبية Outdoor – E01 LOCAL BRAND
  • ذهبية Brand Experience & Activation – E01 LOCAL BRAND
  • فضية Media – B07 USE OF EVENTS & STUNTS
  • فضية Direct – F01 LOCAL BRAND
  • فضية Brand Experience & Activation – E08 MARKET DISRUPTION
  • فضية Social & Creator – F08 MARKET DISRUPTION
  • برونزية PR – D02 USE OF EVENTS & STUNTS
الولايات المتحدة
THE FINAL EXAM

CHANGE THE REF · ENERGY BBDO, Chicago

  • ذهبية Entertainment Lions for Gaming – E04 SOCIAL BEHAVIOUR
  • ذهبية Media – A07 NOT-FOR-PROFIT / CHARITY / GOVERNMENT
  • برونزية Media – C01 AUDIENCE INSIGHTS
  • برونزية Brand Experience & Activation – A07 NOT-FOR-PROFIT / CHARITY / GOVERNMENT
  • برونزية Digital Craft – C01 DATA STORYTELLING
  • برونزية Direct – C05 GAMING
  • برونزية Entertainment Lions for Gaming – B05 USE OF GAMING/STREAMING PLATFORMS
البرازيل
COUPON RAIN

MERCADO LIVRE · GUT, Sao Paulo

  • ذهبية Media – A04 TRAVEL, LEISURE, RETAIL, RESTAURANTS & FAST-FOOD CHAINS
  • ذهبية Direct – A04 TRAVEL, LEISURE, RETAIL, RESTAURANTS & FAST-FOOD CHAINS
  • فضية Creative Commerce – A04 TRAVEL, LEISURE, RETAIL, RESTAURANTS & FAST-FOOD CHAINS
  • برونزية Direct – B05 USE OF PRINT/OUTDOOR
  • برونزية Brand Experience & Activation – C02 RETAIL PROMOTIONS & COMPETITIONS
  • برونزية Print & Publishing – D03 SINGLE-MARKET CAMPAIGN
الولايات المتحدة
FOOTBALL IS FOR FOOD

UBER EATS · SPECIAL, Los Angeles / UBER, San Francisco

  • ذهبية Direct – F05 USE OF HUMOUR
  • فضية Media – C02 USE OF BRAND OR PRODUCT INTEGRATION INTO A PROGRAMME OR PLATFORM
  • فضية Creative Commerce – A04 TRAVEL, LEISURE, RETAIL, RESTAURANTS & FAST-FOOD CHAINS
  • برونزية Media – A04 TRAVEL, LEISURE, RETAIL, RESTAURANTS & FAST-FOOD CHAINS
  • برونزية Creative Strategy – A04 TRAVEL, LEISURE, RETAIL, RESTAURANTS & FAST-FOOD CHAINS
  • برونزية Direct – B04 USE OF BROADCAST

جوائز خاصة