
adam&eveDDB.
adam&eveDDB was a London creative agency, formed in 2012 when DDB UK bought adam&eve, the agency behind John Lewis's adverts, and merged the two. After Omnicom bought Interpublic, it absorbed TBWA\London and now operates as adam&eve\TBWA.
Visit websiteHonours.
- Cannes Lions2023
Special Awards – Agency of the Year
3rd place
- Cannes Lions2023
Special Awards – Agency of the Year: Classic Track
Winner
Work.


Harmoniser

Marmite Smugglers
Award results.
Best medal per campaign, show and year. Cannes Lions / Clio ×3 · Effie Saudi ×2 · MMA Smarties KSA / Athar ×1.5 · Symbol / Cresta ×1 · MUSE / International Creative Awards / TikTok Ad Awards ×0.5. Agency-of-the-year titles are listed, not scored.
Cannes Lions · 2026
Clio Awards · 2026
Clio Awards · 2025
- Gold
If you're into it, it's in the V&A
Victoria & Albert Museum · Clio Awards / Media / Specific Target Audience
- Gold
Missed Birthdays
ITV x CALM · Clio Health / Experience/Activation / Special Build
- Gold
Missed Birthdays
ITV x CALM · Clio Health / Out of Home / Ambient
- Silver
If you're into it, it's in the V&A
Victoria & Albert Museum · Clio Awards / Direct / Use of Talent & Influencers
- Silver
Missed Birthdays
ITV x CALM · Clio Health / Partnerships & Collaborations
- Silver
For The Runners High
Puma · Clio Sports / Film Craft / Music
- Silver
Missed Birthdays
ITV x CALM · Clio Health
- Silver
Waylon
IAMS · Clio Awards / Public Relations / Single Market
- Silver
Missed Birthdays
ITV x CALM · Clio Awards / Media / Ambient
- Bronze
Missed Birthdays
ITV x CALM · Clio Health / Film / 61 Seconds to Five Minutes
- Bronze
For The Runners High
Puma · Clio Sports / Film / 61 Seconds to 5 Minutes
- Bronze
If you're into it, it's in the V&A
Victoria & Albert Museum · Clio Awards / Integrated
- Bronze
For The Runners High
Puma · Clio Sports / Film Craft / Copywriting
- Bronze
Waylon
IAMS · Clio Awards / Public Relations / Special Event/Activation
- Bronze
For The Runners High
Puma · Clio Sports / Branded Entertainment/Content / Audio
- Bronze
The 'Paralympic Dream'
The International Paralympic Committee · Clio Music / Use of Music in Film/Video Advertising / 31 Seconds to 60 Seconds
- Bronze
For The Runners High
Puma · Clio Sports / Branded Entertainment/Content / Film (Scripted)
- Bronze
For The Runners High
Puma · Clio Sports / Creative Effectiveness
Cannes Lions · 2025
- Gold
MISSED BIRTHDAYS
ITV X CALM · Outdoor – C04 LIVE ADVERTISING AND EVENTS
- Silver
MISSED BIRTHDAYS
ITV X CALM · Health & Wellness – B01 BRAND-LED EDUCATION & AWARENESS
- Silver
HARMONISER
TWIX · Brand Experience & Activation – E05 USE OF HUMOUR
- Bronze
HARMONISER
TWIX · Brand Experience & Activation – B02 USE OF MOBILE & DEVICES
- Bronze
HARMONISER
TWIX · Radio & Audio – C04 SOCIAL BEHAVIOUR
- Bronze
CATS LOSE THEIR COOL / DJ CAT
TEMPTATIONS · Film – B01 CONSUMER GOODS
- Bronze
THE BOY & THE OCTOPUS
THE WALT DISNEY COMPANY · Entertainment – A01 FICTION FILM: UP TO 5 MINUTES
- Bronze
MISSED BIRTHDAYS
ITV X CALM · Media – D07 CORPORATE PURPOSE & SOCIAL RESPONSIBILITY
- Bronze
HARMONISER
TWIX · Social & Creator – D04 CO-CREATION & USER GENERATED CONTENT
Clio Awards · 2024
Cannes Lions · 2024
- Gold
IF YOU'RE INTO IT, IT'S IN THE V&A
V&A · Media – B05 SMALL-SCALE MEDIA
- Silver
SORRY FOR SLURPING
POT NOODLE / UNILEVER · Radio & Audio – D01 CONSUMER GOODS
- Silver
THE LAST PHOTO
ITV X CALM · Creative Effectiveness – B04 CREATIVE EFFECTIVENESS FOR GOOD
- Silver
IF YOU'RE INTO IT, IT'S IN THE V&A
V&A · Outdoor – C04 DESIGN FOR PROMOTIONAL ITEMS
- Silver
IF YOU'RE INTO IT, IT'S IN THE V&A
V&A · Direct – E05 PERSONALISED CAMPAIGNS
- Silver
IF YOU'RE INTO IT, IT'S IN THE V&A
V&A · Design – B08 SPECIAL EDITIONS & BESPOKE ITEMS
- Silver
IF YOU'RE INTO IT, IT'S IN THE V&A
V&A · Media – D01 LOCAL BRAND
- Silver
SICKER THAN THE PATIENTS
FRONTLINE19 · Film – A07 NOT-FOR-PROFIT / CHARITY / GOVERNMENT
- Silver
SMUGGLERS
MARMITE · Brand Experience & Activation – E04 SOCIAL BEHAVIOUR & CULTURAL INSIGHT
- Silver
THE ORIGINAL MOUTHFUL
MCDONALD'S · Brand Experience & Activation – A04 TRAVEL, LEISURE, RETAIL, RESTAURANTS & FAST FOOD CHAINS
- Bronze
SMUGGLERS
MARMITE · Social & Influencer – B02 AUDIENCE TARGETING/ENGAGEMENT STRATEGIES
- Bronze
SORRY FOR SLURPING
POT NOODLE / UNILEVER · Media – C01 AUDIENCE INSIGHTS
- Bronze
SICKER THAN THE PATIENTS
FRONTLINE19 · Health & Wellness – B03 FUNDRAISING & ADVOCACY
- Bronze
IF YOU'RE INTO IT, IT'S IN THE V&A
V&A · Industry Craft – B01 ART DIRECTION: BRAND & COMMUNICATIONS DESIGN
Cannes Lions · 2023
- Grand Prix
THE LAST PHOTO
ITV X CALM · Film – F07 CORPORATE PURPOSE & SOCIAL RESPONSIBILITY
- Gold
BABY SCAN
MARMITE · Direct – F04 SOCIAL BEHAVIOUR
- Gold
THE LAST PHOTO
ITV X CALM · Outdoor – F07 CORPORATE PURPOSE & SOCIAL RESPONSIBILITY
- Gold
THE LAST PHOTO
ITV X CALM · Outdoor – D05 LIVE ADVERTISING AND EVENTS
- Gold
THE LAST PHOTO
ITV X CALM · Brand Experience & Activation – D04 SPONSORSHIP & BRAND PARTNERSHIP
- Gold
THE LAST PHOTO
ITV X CALM · Health & Wellness – B01 BRAND-LED EDUCATION & AWARENESS
- Gold
BABY SCAN
MARMITE · Direct – A01 FOOD & DRINK
- Silver
THE LAST PHOTO
ITV X CALM · Health & Wellness – B01 BRAND-LED EDUCATION & AWARENESS
- Silver
HOME OF THOUGHTFUL GIFTING
JOHN LEWIS & PARTNERS · Creative Effectiveness – C06 SUSTAINED SUCCESS
- Silver
THE LAST PHOTO
ITV X CALM · Brand Experience & Activation – E07 CORPORATE PURPOSE & SOCIAL RESPONSIBILITY
- Silver
THE LAST PHOTO
ITV X CALM · PR – A07 MEDIA / ENTERTAINMENT
- Bronze
THE LAST PHOTO
ITV X CALM · Health & Wellness – B01 BRAND-LED EDUCATION & AWARENESS
- Bronze
NOTHING FILLS A HOLE LIKE POT NOODLE (POT HOLE)
POT NOODLE · Outdoor – B01 FOOD & DRINK
- Bronze
THE LAST PHOTO
ITV X CALM · Brand Experience & Activation – D02 GUERRILLA MARKETING & STUNTS
- Bronze
NOTHING FILLS A HOLE LIKE POT NOODLE
POT NOODLE · Film – B01 FOOD & DRINK
- Bronze
BABY SCAN
MARMITE · Film – F03 SINGLE-MARKET CAMPAIGN
- Bronze
HOPELINE RADIO
FRONTLINE19 · Radio & Audio – C06 AUDIO LED CREATIVITY
- Bronze
THE LAST PHOTO
ITV X CALM · Media – B07 USE OF EVENTS & STUNTS
- Bronze
BABY SCAN
MARMITE · Film – A01 FOOD & DRINK
Clio Awards · 2023
- Gold
The Last Photo
ITV x Campaign Against Living Miserably (CALM) · Clio Awards / Out of Home / Ambient
- Gold
The Last Photo
ITV x Campaign Against Living Miserably (CALM) · Clio Awards / Experience/Activation / Events
- Gold
The Last Photo
ITV x Campaign Against Living Miserably (CALM) · Clio Awards / Integrated
- Gold
The Last Photo
ITV x Campaign Against Living Miserably (CALM) · Clio Awards / Film / 61 Seconds to Five Minutes
- Gold
The Last Photo
ITV x Campaign Against Living Miserably (CALM) · Clio Awards / Public Relations / Special Event/Activation
- Silver
The Last Photo
ITV x Campaign Against Living Miserably (CALM) · Clio Awards / Partnerships & Collaborations
- Silver
The Beginner
John Lewis · Clio Awards / Film / 61 Seconds to Five Minutes
- Silver
The Last Photo
ITV x Campaign Against Living Miserably (CALM) · Clio Awards / Media / Experience/Activation
- Bronze
Why be one thing, when you can be anything?
PlayStation · Clio Awards / Film / 61 Seconds to Five Minutes
Cannes Lions · 2022
- Silver
#WETHE15
INTERNATIONAL PARALYMPIC COMMITTEE · Film Craft – A03 CASTING
- Silver
FIFA21 X MIDNIGHT RAMADAN LEAGUE
EA SPORTS · Entertainment Lions for Sport – A04 GAMING
- Silver
CHILLBOARDS
COORS LIGHT · Industry Craft – A01 BRAND & COMMUNICATIONS DESIGN
- Silver
BEARS
TWIX · Film – A01 FOOD & DRINK
- Bronze
RECOLOUR THE RAINBOW
SKITTLES · Print & Publishing – D03 SINGLE-MARKET CAMPAIGN
- Bronze
#WETHE15
INTERNATIONAL PARALYMPIC COMMITTEE · Sustainable Development Goals – C03 REDUCED INEQUALITIES
- Bronze
HOPELINE19
FRONTLINE19 · Film – B03 HEALTHCARE
- Bronze
CHILLBOARDS
COORS LIGHT · Outdoor – E02 AMBIENT OUTDOOR
Clio Awards · 2022
- Silver
#WeThe15
The International Paralympic Committee · Clio Awards / Integrated Campaign
- Silver
#WeThe15
The International Paralympic Committee · Clio Awards / Branded Entertainment & Content / Other
- Silver
#WeThe15
The International Paralympic Committee · Clio Awards / Film / 61 Seconds to Five Minutes
- Bronze
Play Has No Limits
PlayStation · Clio Awards / Film Craft / Editing
Clio Awards · 2019
- Gold
The Boy and The Piano
John Lewis & Partners · Clio Awards / Film Technique / Music - Licensed
- Gold
The Boy and The Piano
John Lewis & Partners · Clio Music / Film/Video Technique / Editing
- Gold
Lovers, Don't Spread The Hate
Marmite · Clio Awards / Print
- Gold
The Boy and The Piano
John Lewis & Partners · Clio Music / Use of Music / 61 Seconds to Five Minutes
- Gold
The Boy and The Piano
John Lewis & Partners · Clio Music / Film/Video Technique / Cinematography
- Gold
The Boy and The Piano
John Lewis & Partners · Clio Music / Film/Video / 61 Seconds to Five Minutes
- Silver
The Boy and The Piano
John Lewis & Partners · Clio Awards / Film Technique / Visual Effects
- Silver
Bohemian Rhapsody
John Lewis & Partners + Waitrose & Partners · Clio Awards / Branded Entertainment / Film-Scripted
- Silver
The Boy and The Piano
John Lewis & Partners · Clio Awards / Film Technique / Cinematography
- Silver
Bohemian Rhapsody
John Lewis & Partners + Waitrose & Partners · Clio Awards / Film Technique / Direction
- Silver
The Boy and The Piano
John Lewis & Partners · Clio Awards / Film Technique / Direction
- Silver
Lovers, Don't Spread The Hate
Marmite · Clio Awards / Out of Home / Poster
- Silver
The Boy and The Piano
John Lewis & Partners · Clio Awards / Branded Entertainment / Film-Scripted
- Silver
Bohemian Rhapsody
John Lewis & Partners + Waitrose & Partners · Clio Awards / Film Technique / Music - Adapted
- Bronze
The Boy and The Piano
John Lewis & Partners · Clio Awards / Film Technique / Editing
- Bronze
Bohemian Rhapsody
John Lewis & Partners + Waitrose & Partners · Clio Awards / Film Technique / Cinematography
- Bronze
The Boy and The Piano
John Lewis & Partners · Clio Awards / Film / 61 Seconds to Five Minutes
- Bronze
Bohemian Rhapsody
John Lewis & Partners + Waitrose & Partners · Clio Awards / Branded Entertainment / Music
- Bronze
Marmite Peanut Butter
Marmite · Clio Awards / Print
Cannes Lions · 2019
- Gold
THE BOY AND THE PIANO
JOHN LEWIS & PARTNERS · Film Lions
- Gold
LOVERS, DON'T SPREAD THE HATE - HONEY / BUTTER / MARMALADE
UNILEVER · Print & Publishing Lions
- Silver
PROJECT 84
CAMPAIGN AGAINST LIVING MISERABLY · Creative Effectiveness Lions
- Silver
BOHEMIAN RHAPSODY
JOHN LEWIS & PARTNERS + WAITROSE & PARTNERS · Film Lions
- Silver
LOVERS, DON'T SPREAD THE HATE - BUTTER / MARMALADE / HONEY
UNILEVER · Outdoor Lions
- Silver
BOHEMIAN RHAPSODY
JOHN LEWIS & PARTNERS + WAITROSE & PARTNERS · Film Craft Lions
- Silver
THE BOY AND THE PIANO
JOHN LEWIS & PARTNERS · Entertainment Lions
- Silver
THE BOY & THE PIANO
JOHN LEWIS & PARTNERS · Film Craft Lions
- Silver
THE BOY AND THE PIANO
JOHN LEWIS & PARTNERS · Film Craft Lions
- Bronze
PROJECT 84
CAMPAIGN AGAINST LIVING MISERABLY · Creative Strategy Lions
- Bronze
BOHEMIAN RHAPSODY
JOHN LEWIS & PARTNERS + WAITROSE & PARTNERS · Film Craft Lions
- Bronze
THE BOY AND THE PIANO
JOHN LEWIS & PARTNERS · Film Lions
- Bronze
BOHEMIAN RHAPSODY
JOHN LEWIS & PARTNERS + WAITROSE & PARTNERS · Film Lions
- Bronze
THE BOY AND THE PIANO
JOHN LEWIS & PARTNERS · Film Craft Lions
- Bronze
BOHEMIAN RHAPSODY
JOHN LEWIS & PARTNERS + WAITROSE & PARTNERS · Entertainment Lions for Music
Cannes Lions · 2018
- Gold
GENE PROJECT CASE STUDY
UNILEVER · Creative Data Lions
- Gold
GENE PROJECT 90"
UNILEVER · Film Lions
- Gold
PROJECT 84
CALM · Health & Wellness Lions
- Gold
#TrollingisUgly
CYBERSMILE · Mobile Lions
- Gold
PROJECT 84
CALM · Media Lions
- Gold
FIFA 18 MORE THAN A GAME
EA SPORTS · Entertainment Lions
- Gold
FIFA 18 MORE THAN A GAME
EA SPORTS · Social & Influencer Lions
- Silver
FIFA 18 MORE THAN A GAME
EA SPORTS · Brand Experience & Activation Lions
- Silver
FIFA 18 MORE THAN A GAME
EA SPORTS · Social & Influencer Lions
- Silver
PROJECT 84
CALM · Design Lions
- Silver
#TrollingisUgly
CYBERSMILE · Mobile Lions
- Silver
PROJECT 84
CALM · PR Lions
- Silver
GENE PROJECT 90"
UNILEVER · Film Craft Lions
- Silver
BUSTER THE BOXER, JOHN LEWIS' BEST CHRISTMAS EVER
JOHN LEWIS · Creative Effectiveness Lions
- Silver
GENE PROJECT CASE STUDY
UNILEVER · Direct Lions
- Silver
PERSONALISED CANS FOR FATHER'S DAY
JOHN SMITH'S · Film Lions
- Silver
PROJECT 84
CALM · Sustainable Development Goals Lions
- Bronze
PROJECT 84
CALM · PR Lions
- Bronze
GENE PROJECT 90"
UNILEVER · Direct Lions
- Bronze
#TrollingisUgly
CYBERSMILE · Mobile Lions
- Bronze
GENE PROJECT 90"
UNILEVER · Film Craft Lions
- Bronze
THUNDERBIRDS
HALIFAX BANK · Film Craft Lions
- Bronze
FIFA 18 MORE THAN A GAME
EA SPORTS · Entertainment Lions
- Bronze
FIFA 18 MORE THAN A GAME
EA SPORTS · Direct Lions
- Bronze
FIFA 18 MORE THAN A GAME
EA SPORTS · Brand Experience & Activation Lions
Cannes Lions · 2017
- Gold
GIVE THE RAINBOW
MARS · Promo & Activation Lions
- Gold
GIVE THE RAINBOW
WRIGLEYS · Outdoor Lions
- Gold
NO ONE SHOULD HAVE NO ONE
AGE UK · Media Lions
- Silver
BUSTER THE BOXER
JOHN LEWIS · Film Lions
- Silver
THE MAN ON THE MOON
JOHN LEWIS · Creative Effectiveness Lions
- Silver
GIVE THE RAINBOW
MARS · Promo & Activation Lions
- Silver
COME TOGETHER
H&M · Film Craft Lions
- Silver
BO GILBERT THE 100 YEAR OLD MODEL
HARVEY NICHOLS · Print & Publishing Lions
- Silver
JOHN LEWIS, BUSTER THE BOXER
JOHN LEWIS · Film Craft Lions
- Silver
NO ONE SHOULD HAVE NO ONE
AGE UK · Media Lions
- Bronze
COME TOGETHER
H&M · Film Craft Lions
- Bronze
SPRING
WAITROSE · Media Lions
- Bronze
COME TOGETHER
H&M · Film Lions
- Bronze
ALIEN
VOLKSWAGEN · Film Lions
- Bronze
TINY DANCER
JOHN LEWIS INSURANCE · Creative Effectiveness Lions
- Bronze
GIVE THE RAINBOW
MARS · Outdoor Lions
- Bronze
BUSTER THE BOXER
JOHN LEWIS · Media Lions
- Bronze
GIVE THE RAINBOW
WRIGLEYS · Design Lions
- Bronze
BUSTER THE BOXER
JOHN LEWIS · Entertainment Lions for Music
- Bronze
THE MAGIC ADVENT CALENDAR
TELEKOM DEUTSCHLAND GMBH · Radio & Audio Lions
- Bronze
BUSTER THE BOXER
JOHN LEWIS · Film Craft Lions
Cannes Lions · 2016
- Grand Prix
SHOPLIFTERS
HARVEY NICHOLS · Film Lions – Retail & e-Commerce
- Grand Prix
MONTY'S CHRISTMAS
JOHN LEWIS · Creative Effectiveness Lions
- Gold
TINY DANCER
JOHN LEWIS INSURANCE · Film Lions – Financial Products & Services
- Silver
BECOMING BECKHAM
H&M · Entertainment Lions – Online: Fiction 15 minutes or under in Length
- Silver
THE MAN ON THE MOON
JOHN LEWIS · Film Lions – Retail & e-Commerce
- Bronze
TINY DANCER
JOHN LEWIS INSURANCE · Film Craft Lions – Casting
- Bronze
MUSTARD / CRANBERRY SAUCE / APPLE SAUCE / BREAD SAUCE
UNILEVER · Outdoor Lions – Art Direction
- Bronze
THE MAN ON THE MOON
JOHN LEWIS · Integrated Lions
- Bronze
TINY DANCER
JOHN LEWIS INSURANCE · Film Craft Lions – Direction
- Bronze
SHOPLIFTERS
HARVEY NICHOLS · Promo & Activation Lions – Launch / Re-launch
- Bronze
BECOMING BECKHAM
H&M · Film Craft Lions – Direction
Cannes Lions · 2015
- Grand Prix
Monty's Christmas
John Lewis Partnership · Film Craft Lions
- Gold
MONTY'S CHRISTMAS
JOHN LEWIS PARTNERSHIP · Branded Content & Entertainment Lions
- Gold
Monty's Christmas
John Lewis · Film Craft Lions
- Silver
GOOD WILL TO ALL MEN
HARVEY NICHOLS · Press Lions
- Silver
TIDINGS OF JOY
HARVEY NICHOLS · Press Lions
- Silver
BIKINI
HARVEY NICHOLS · Press Lions
- Silver
SHOE
HARVEY NICHOLS · Outdoor Lions
- Silver
SHIRT
HARVEY NICHOLS · Outdoor Lions
- Silver
CHRISTMAS TIME
HARVEY NICHOLS · Press Lions
- Silver
MONTY'S CHRISTMAS
JOHN LEWIS PARTNERSHIP · Film Lions
- Silver
BIKINI
HARVEY NICHOLS · Outdoor Lions
- Silver
CHICKEN
MARS · Press Lions
- Silver
SHOE
HARVEY NICHOLS · Press Lions
- Silver
SALMON
MARS · Press Lions
- Silver
SEAFOOD
MARS · Press Lions
- Silver
SHIRT
HARVEY NICHOLS · Press Lions
- Silver
Maya
SSE · Film Craft Lions
- Bronze
SHOE
HARVEY NICHOLS · Outdoor Lions
- Bronze
SHIRT
HARVEY NICHOLS · Outdoor Lions
- Bronze
BIKINI
HARVEY NICHOLS · Outdoor Lions
- Bronze
MONTY'S CHRISTMAS
JOHN LEWIS PARTNERSHIP · Integrated Lions
- Bronze
Maya
SSE · Film Craft Lions
Cannes Lions · 2014
- Grand Prix
SORRY I SPENT IT ON MYSELF
HARVEY NICHOLS · Integrated Lions
- Grand Prix
SORRY I SPENT IT ON MYSELF
HARVEY NICHOLS · Film Lions
- Gold
RESCUE
UNILEVER · Film Lions
- Silver
TEDDY TRAGEDY
VOLKSWAGEN · Film Lions
- Silver
BEAR & HARE
JOHN LEWIS · Film Lions
- Bronze
ROPE
VOLKSWAGEN · Film Lions
- Bronze
BEAR & HARE
JOHN LEWIS · Integrated Lions
- Bronze
PARACHUTE
VOLKSWAGEN · Film Lions
- Bronze
CAGE
VOLKSWAGEN · Film Lions
Clio Awards · 2013
Cannes Lions · 2013
- Silver
MALE
HARVEY NICHOLS · Outdoor Lions
- Silver
BLONDE
HARVEY NICHOLS · Outdoor Lions
- Bronze
ALMOST
VOLKSWAGEN · Press Lions
- Bronze
MYSTERIES OF THE UNIVERSE
VOLKSWAGEN · Radio Lions
- Bronze
NEARLY
VOLKSWAGEN · Press Lions
- Bronze
KIT
HARVEY NICHOLS · Outdoor Lions
- Bronze
DIMPHY
HARVEY NICHOLS · Outdoor Lions
- Bronze
CLOSE
VOLKSWAGEN · Press Lions
- Bronze
THE OTHER HALF
JOHN LEWIS · Film Lions
- Lion
From Crying to Buying: How John Lewis Harnessed the Selling Power of Emotion
John Lewis Department Store · Creative Effectiveness Lions